“Everyone loves the Schueberfouer — the attractions for kids that only cost five euros for a two-minute ride, the ring toss game that nobody ever seems to win, and the wide array of delicious fried foods, including fries, gromperekichelchen, and of course fish,” said former bank employee Carla Nues, who took up making perfume after discovering she had a talent for smelling things. “I have very fond memories of being a child, going home after the fair, and my hair smelling like delicious grease for weeks or even months.”
The main ingredient in Nues’s perfume is used fryer oil, acquired from restaurants and stands set up at the fair, she says. Other ingredients include bits of cotton candy and waffles, as well as subtle hints of cigarette smoke, crémant, beer, and even teenager sweat. Neus says that not only is her fragrance a great choice for anyone who wants to smell like the fair all year long, but it can also be used to trick others into thinking you’ve gone to the Schueberfouer, even if you haven’t.
“Some of us are too busy, broke, or simply fed up to go to the Schueberfouer, but we’re ashamed to admit that to our colleagues and friends, many of whom treat going to the fair as some kind of weird annual urban pilgrimage,” she said. “With my fragrance, you can just sneak into a nearby sandwicherie for lunch, spray some Huile de la Schueberfouer on your neck and wrists, and when you go back to work, all your colleagues will applaud you for supporting local traditions.”